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Direct mail is dead! Long live direct mail!

March 29, 2019

I chuckled when I saw this headline on a recent Valpak mailer “Think direct mail is dead?  Think again.  As a new mover, let me tell you I seem to be on every list imaginable.   There is no lack of direct mail in my household, between the move and our natural catalog and online shopping […]

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Consumer Insights of Mass vs. Direct to Consumer Model: Not a Close Shave

January 21, 2019

For the last number years or so we’ve seen the emergence of quirky, innovative and sometimes irreverent consumer shave clubs.  Dollar Shave Club and Harry’s come to mind. These businesses are full of personality…some wacky, others cheeky…but definitely not boring.  Recent examples of videos from this group are: (here, here, and here). The internet has […]

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Retail Reflections for 2019: More of the same for the once mighty but a silver lining for SMB’s

January 7, 2019

Recent articles and events re-inforce the narrative started a few years ago: the retail shake-down cruise is nowhere near over.  Issues with once mighty giants like Sears Holdings filing for Chapter 11 – on life support waiting for last minute funding, JCPenny becoming a penny stock for the first time since the 70’s, and others […]

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Local Marketing Solutions Group Inc. Invests In Award Winning Advertising And Public Relations Agency, GodwinGroup

December 12, 2018

Local Marketing Solutions Group Inc. has invested in Godwin Advertising Agency Inc (Godwin) to expand its marketing execution capabilities and marquee client base and establish a significant geographic presence across the Southern United States.

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What SMB’s can learn from Nissan’s Heisman House

November 15, 2018

Any college football fan knows of the Heisman House, a popular series of TV commercials for years featuring College Gameday. I visited the University of Notre Dame for the Michigan game earlier this year and an unexpected surprise was the Nissan Heisman House experience.  Located next to the main tailgating area, this was well crafted […]

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Goodwill Industries, Dell Reconnect

Love Dell Reconnect with Goodwill

October 17, 2018

I had the opportunity this week to donate and recycle a bunch of computer stuff that had been accumulating in my house for years.  I’m always a bit apprehensive about this because of privacy, with contact lists, financials, passwords, etc. which is why trust in this service is so important. I relied upon the Dell […]

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Local Marketing Solutions Group Achieves Local Search Association Certification

September 21, 2018

The Local Marketing Solutions Group has just achieved the Local Search Association Certification for trust, security and best practices in SMB marketing. Local Marketing Solutions Group Inc, is a comprehensive marketing solutions provider with full marketing services execution capabilities stemming from a suite of some of the top combinations of internal and external marketing automation […]

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Twitter Trouble?

August 21, 2018

A week doesn’t seem go by without some high profile CEO, Hollywood A-lister, or politician getting roasted for an ill-advised tweet.  In the last week I can recall Elon Musk firing off a tweet about the possibility of taking Tesla private and catching his Board and financial staff off-guard.  Weeks before it was for insulting […]

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Local Marketing Solutions Group Named to Inc. 5000 Fastest Growing Private Companies

August 17, 2018

Local Marketing Solutions Group, Inc. Ranks No. 1,673 on the 2018 Inc. 5000 With Three-Year Revenue Growth of 274 Percent NEW YORK, August 15, 2018 – Inc. Magazine today revealed that Local Marketing Solutions Group, Inc. is No. 1,673 on its 37th annual Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a […]

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What SMB’s can learn from Top CMO’s

June 14, 2018

I recently attended the 2018 Notre Dame Chief Marketing Officer Summit sponsored by the Mendoza College of Business.  The theme was “The Future of Customer Engagement in a Digital World”.  Top marketing officers from Kellogg Co, TD Ameritrade, Intuit, Keds, Constellation Brands, American Eagle Outfitters, Ally Financial, Edward Jones, and USAA shared thoughts among others.

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