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LMSG Data Intelligence

Local Marketing Solutions Group, Inc. (LMSG) Announces Launch of LMSG Data Intelligence

July 7, 2020

Local Marketing Solutions Group, Inc. (LMSG) President and CEO Al Croke announced today the launch of a new business solution initiative, LMSG Data Intelligence, which will leverage all known and accessible data to drive better outcomes for the LMSG family of businesses and their clients.

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SMB strategies for emerging from the lock down

May 5, 2020

It’s been interesting to watch how some businesses re-emerged from the lock down in China which preceded the US by a few months. Companies like Nike and Lululemon shut down all retail outlets during the lock down, and promoted online sales heavily. This strategy paid of nicely for Nike as its online sales surged by […]

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Money Mailer

Local Marketing Solutions Group, Inc. Taps Top Franchise Veteran Tom Baber to Lead Newly Acquired Iconic Marketing Brand Money Mailer

April 27, 2020

Local Marketing Solutions Group, Inc. (LMSG) President and CEO Al Croke announced today the acquisition of the assets of direct marketing company Money Mailer, based in Cypress, CA.

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Local Businesses Innovate Online During Shut-down

April 15, 2020

I’ve been pretty impressed by the ingenuity and resourcefulness of local businesses during this time of isolation and social distancing.  It can’t be easy, but these businesses have been able to keep moving forward and improving their prospects while all of us wait for a time when we can be more normal.

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JGSullivan Interactive Prepared with Scalability to Meet Every Level of Client Support

March 12, 2020

JGSullivan Interactive continues tracking of COVID-19 (Coronavirus), with readiness and continuity of service plans in place to meet Client needs across JGSullivan Interactive’s service footprint.

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Google+ goes dark in less than 90 days. Wasn’t it already dead?

June 14, 2019

It’s getting close to the zero hour for Google+ as a social network.  As of August 31st, 2019 it will cease to exist.  Although Google announced the shut down last October, I’m a bit surprised that more people aren’t aware of it. This lack of awareness likely goes hand in hand with the statistic I […]

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Facebook wants local news to thrive, which should encourage SMB’s

May 2, 2019

We’ve chronicled the demise of some traditional print media for years now, here, here, and here.  We’ve noticed along with the rest of you about the shift to online and away from traditional yellow pages, newspapers, magazines and more.  So it was with great interest when we heard that Facebook was investing $3 Million dollars […]

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Direct mail is dead! Long live direct mail!

March 29, 2019

I chuckled when I saw this headline on a recent Valpak mailer “Think direct mail is dead?  Think again.  As a new mover, let me tell you I seem to be on every list imaginable.   There is no lack of direct mail in my household, between the move and our natural catalog and online shopping […]

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Consumer Insights of Mass vs. Direct to Consumer Model: Not a Close Shave

January 21, 2019

For the last number years or so we’ve seen the emergence of quirky, innovative and sometimes irreverent consumer shave clubs.  Dollar Shave Club and Harry’s come to mind. These businesses are full of personality…some wacky, others cheeky…but definitely not boring.  Recent examples of videos from this group are: (here, here, and here). The internet has […]

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Retail Reflections for 2019: More of the same for the once mighty but a silver lining for SMB’s

January 7, 2019

Recent articles and events re-inforce the narrative started a few years ago: the retail shake-down cruise is nowhere near over.  Issues with once mighty giants like Sears Holdings filing for Chapter 11 – on life support waiting for last minute funding, JCPenny becoming a penny stock for the first time since the 70’s, and others […]

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