When MIT guru, Kevin Ashton, coined the phrase “The Internet of Things” I wonder if he would’ve forseen all that is happening in 2012. This phrase refers to the notion that things can communicate to us...Read More »
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The Internet of Things
When MIT guru, Kevin Ashton, coined the phrase “The Internet of Things” I wonder if he would’ve forseen all that is happening in 2012. This phrase refers to the notion that things can communicate to us...Read More »
2012 Will be a Watershed Year
Marketing directors who are in the trenches every day realize that big shifts in consumer behavior continue to reshape the marketing landscape, but it sometimes hits us harder when we reflect on how it...Read More »
More shakeups for Yellow Pages this month
This month the earth shook in the yellow pages industry. This seems like old news as we’ve been talking about the dramatic decline in printed yellow page usage and the surge in online...Read More »
25% of New Car Buyers Do Their Research via a Mobile Device
Local advertising continues to change at, if possible, an even faster pace than last year. We’ve read, written and heard a lot about the need for mobile sites...Read More »
Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
As the internet becomes more localized (because of all that is happening with local search, mobile and even local twitter) brands have to keep pace and deliver local...Read More »
We Know Where You Stand in 2011
Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...Read More »
Another Reason for You to Help Your Retailers Go Mobile
The rapid growth of smartphones makes it even more imperative that you have a strategy for local promotions that are mobile friendly. In case you missed this, Google has an...
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We Know Where You Stand in 2011
Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...Read More »
Budget Ad Dollars Like Consumers Budget Time
As you plan your marketing budgets for 2011 it’s important to look at the trends over the past few years and here’s a good chart from eMarketer that will help you see how...Read More »
Are Your Retailers Mobile Ready? Probably Not and That's a Good Thing
Next year is supposed to be the year of mobile marketing as the number of smartphones grows dramatically. Here’s a report from Chitika that indicates most sites...Read More »
Feature
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Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
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Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
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Here’s a Good Solution to Your Dealer Dis-Locator
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Here’s How to Connect Consumers to Dealers via Microsites
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Here’s Why It’s All About Moving to New Media
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