There is a gold mine of value in owned media because you can promote your brand and your local dealers without having to spend any money on publication...Read More »
There is a gold mine of value in owned media because you can promote your brand and your local dealers without having to spend any money on publication...
HomeFurnishings.com is helping manufacturers avoid being just one of many logos on furniture retailers' websites.
The Custom Publishing Council (CPC) announced an official name change last week. It will now be known as the Custom Content Council (CCC). Formed in 1999 to represent custom publishers and content...
Here’s a good example of how a dealer microsite can make your dealer locator be more effective for you, your dealers and your consumers. This dealer microsite is linked to directly...
Now we’re seeing studies showing even the smallest of businesses are using digital marketing tools at a greater percentage than traditional methods. Nothing here is really...
More than $6 billion from the government’s stimulus package is to be spent on increasing and improving broadband usage. So here’s what the future now looks like for broadband. In 2008 we’re at about 70% of...
There are a lot of advantages for a brand to provide microsites for their dealers. In addition to controlling the brand message and insuring the most up-to-date information is available to consumers there is...
A recent Pew Internet Report (.pdf) shows an astounding growth in the use of video sharing sites across all age brackets with the totals nearly doubling since 2006. Fully 62% of...
Not surprisingly but online service coupons site visits are increasing at a significant rate. Here’s a link to comScores May report for the Top 50 U.S. Web Properties. In there you’ll find...
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