Posts Tagged ‘ Dealer Locator ’

43% of Shoppers Switch Their Retailer of Choice after Going Online

March 28, 2010
43% of Shoppers Switch Their Retailer of Choice after Going Online

According to a recent study from Forrester Research 43% of shoppers switch their retailer of choice after going online to research a particular product.  And, they say, 70% of...
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Here's How a Dealer Microsite Helps Sell More Products

February 18, 2010
Here's How a Dealer Microsite Helps Sell More Products

Here’s a good example of how a dealer microsite can make your dealer locator be more effective for you, your dealers and your consumers. This dealer microsite is linked to directly...
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Dealer Locators Put Consumers in a Circle of Confusion

December 23, 2009
Dealer Locators Put Consumers in a Circle of Confusion

Mobile, GPS Twitter, Google Local Adwords and more have the World Wide Web morphing  into the Local Narrow Web where consumers are looking online for friends, movies, dinner, products and services...
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Brands Are Getting Better at Connecting Customers to Local Dealer Info Online

December 21, 2009
Brands Are Getting Better at Connecting Customers to Local Dealer Info Online

We’re seeing a major emphasis on thinking beyond brand sites to connecting consumers to local dealer information recently. We deal with great brand name companies that sell products...
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Firefox 3.5 Has Your Location in Mind

July 1, 2009
Firefox 3.5 Has Your Location in Mind

Here’s another reason why localism is going to get better online. Firefox 3.5 was just released and it has an interesting feature called Location-Aware Browsing. Here’s how they describe it. When you come...
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Dealer Microsites for Porsche

June 8, 2009

Porsche does a great job of moving a potential customer from the brand site to the local dealer site so that a consumer isn’t even tempted to think about another car. Instead of  the dealer locator...
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Creating a Great Brand Site isn't Good Enough

June 1, 2009

We’ve all been to great brand sites where you can learn a lot about a product’s features and benefits. But then what happens? It seems that at many major brand sites whoever...
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Dealer Dis-locator

February 29, 2008

by John Sullivan JGSullivan Interactive, Inc. One of the biggest problems with brand sites today is that they leave the consumer to fend for themselves to find the right local dealer or worse yet send the consumer to...
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