Posts Tagged ‘ AdWords ’

8th Annual Internet Survey Highlights (Are you Ready?)

A savvy client just forwarded me excerpts of the 2009 digital future project release highlights from the Center for the Digital Future at USC Annenberg School for Communication.  http://www.digitalcenter.org/pdf/2009_Digital_Future_Project_Release_Highlights.pdf  He is trying...
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It's not the recession, local advertising is really changing.

June 19, 2009
It's not the recession, local advertising is really changing.

As a former advertising agency person I understand how recessions really have an impact on an advertising business as advertising budgets dry up no matter how much we argued that a...
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Product Details in Google AdWords Plus Box

June 3, 2009
Product Details in Google AdWords Plus Box

Knowing that the best conversions result from matching your keywords to your text ad to your landing page, advertisers should only consider adding the Google AdWords Plus Box product detail to highly targeted...
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70% is Reason Enough

May 8, 2009

By John Sullivan JGSullivan Interactive There was an interesting discussion yesterday on Greg Sterling’s Blog about the number of searches that have a local modifier to them and then Greg’s twist to try and determine how...
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Tweak Your Google Analytics Code to Improve Your PPC Campaign

Exact match keyword script helps you improve the performance of your Google AdWords campaigns.