Collaborative E-Commerce Platform

Collaborative E-commerce Platform

The Collaborative E-commerce Platform is a way for manufacturers who sell primarily through a retailer channel to offer their products for sale online in a manner which does not impact the retailer-consumer relationship.

Starting from the manufacturer's site, the consumer researches and selects the product they wish to purchase. They add it to the shopping cart on the manufacturer's site. When they are ready to checkout, they are first asked for their ZIP Code and presented with a list of retailers near them. The consumer selects a retailer from the list, and their order is transferred from the manufacturer's site to the retailer's site for the rest of the checkout process to occur.

This cart-to-cart transfer can occur between the manufacturer and independent retailers, or it can take place between the manufacturer and their largest national chain retail partners – the Collaborative E-commerce Platform makes it all possible.

Of course there is a robust toolset for managing the products and pricing in the online catalog. And real-time reporting gives powerful insight into every aspect of the online sales.

Find Out How Manufacturers Are Selling Online Without Channel Conflict

You're invited to download our latest white paper which discusses ways in which savvy manufacturers are selling online in a way that completely avoids channel conflict and shifts the balance of power in their favor.

Register to access our resources to download this White Paper now.

Case Studies
	See how Home Depot had JGSullivan create the home appliances portion of their website in a fraction of the time it would have taken otherwise.
	Read about Whirlpool's pioneering success in collaborative commerce as one of the first manufacturers to take product orders online and then transfer the orders to local retailer carts.