Control Your Brand with JGSullivanâ€™s marcom portal and integrated ad builder that creates brand friendly newspaper ads, Google landing pages, dealer microsites, e-commerce solutions, mobile sites and more for your local retailers.
Controlling your brand at retail is even more complicated in today’s evolving media world as retailers can now create their own offerings from an endless supply of oftentimes questionable digital material.
Haphazardly created local advertising efforts, diminish your brand’s look and feel, encourage communicating outdated product information and can even add to legal liability issues.
Our ad builder system, based on easily created and flexibleÂ templates, allows you to control the brand message, set the level of customization for your dealers and insures all of your print and electronic communications meet your high standards.
Our platform tracks every element to give you actionable feedback on the content your dealers are using, helps determine what is working and what isn’t in each market and streamlines the co-op approval process.
In some cases, our clients leave little room for dealer input on templates so the pieces are automatically approved for co-op.Â Other templates allow for greater flexibility and with our electronic co-op approval flow, you still save time and money on the co-op approval process.
Most retailers are good at in-store retailing but not so good at advertising and rarely understand the new mediums.Â We help them and you control your brand at retail.Â Today, weâ€™re doing all this and more with some of the best known, most respected brand names in the world.
Itâ€™s taken us over 15 years to build this platform but it will only take you 15 minutes to learn how we can leverage it to help your business.