Local advertising continues to change at, if possible, an even faster pace than last year. We’ve read, written and heard a lot about the need for mobile sites...Read More »
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25% of New Car Buyers Do Their Research via a Mobile Device
Local advertising continues to change at, if possible, an even faster pace than last year. We’ve read, written and heard a lot about the need for mobile sites...Read More »
It's Time to Take Your Brand Message to Local Facebook Fan Pages
Here is an interesting report about who has a Facebook fan page by category. For many local retailers a Facebook fan page has become their local web site...Read More »
Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
As the internet becomes more localized (because of all that is happening with local search, mobile and even local twitter) brands have to keep pace and deliver local...Read More »
Facebook is Starting to Creep Me Out
Social marketing is on a fast track to become a part of our everyday marketing plans and efforts. And, Facebook may lead the way, unless they mess up the security and privacy issues...Read More »
Let's End the Year on a Positive Note
Now is the time of year when we evaluate the past and look toward the future. Here’s a report from Wells Fargo/Gallup that tells us our small businesses are starting to feel...Read More »
Online Ad Spending Beats Newspaper Spending for First Time
We’ve seen it coming for years but 2010 will go down as the first year ever that advertisers spent more money online than on newspapers in the U.S. I think the...Read More »
Here's What Small Retailers Think is Important for Finding New Customers
First of all, this study was done by Constant Contact, a company with a vested interest in providing email marketing to businesses large and small. That being said, it...Read More »
Don't Ask.com Anymore
The New York Times is reporting this morning that Ask.com is no longer a search engine and instead is returning to being a question-and-answer service. Lots of lessons to be learned here, the most important of which...Read More »
Facebook Dominates Display Ad Impressions
First of all, online display ads are up 22% over 3rd quarter of last year. And, Facebook is by far the leading player in display ads. While we spend most of our time thinking about...Read More »
Feature
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Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
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Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
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Here’s a Good Solution to Your Dealer Dis-Locator
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Here’s How to Connect Consumers to Dealers via Microsites
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Here’s Why It’s All About Moving to New Media
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