If you’ve ever been to Japan you would realize that mobile couponing can become very popular, as it’s been there for years. As our phones are getting bigger and better screens,...Read More »
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Mobile Couponing to Grow Dramatically in 2010 and Beyond
If you’ve ever been to Japan you would realize that mobile couponing can become very popular, as it’s been there for years. As our phones are getting bigger and better screens,...Read More »
Google Search Adds the"Latest" Results from Twitter and More
Google recently announced that you can select to see the “Latest” results as an option when you search. My first thought was how nice that would be for breaking stories as...Read More »
Print Numbers Way Down in October
We’re very involved in the evolution of local advertising as it moves from traditional media to digital. Many times over we’ve seen the ROIs that easily make the case for adding digital to the...Read More »
Moving Day at JGSullivan Interactive
It’s moving day at JGSullivan Interactive. We’ve been in business since 1955. We started in South Bend, Indiana and over those years have had three different locations in South Bend. In 1996 we opened an...Read More »
Using Print to Web QR Barcodes is Easy
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JCPenney Catalog ROI Finally Hits Bottom and They Stop the Presses
JCPenney recently announced they are going to quit printing their big semi-annual catalogs and replace them with a more integrated approach to marketing (internet) and smaller catalogs throughout the...Read More »
Google Adds Product Descriptions to Adword Ads. Way Cool!
Google just announced what I think is a big improvement in Adwords. Now, we’ll be able to add links to product pages within the Adword ad with an image, description...Read More »
Search Strings Get Longer, Success Rate Increases, All Good
Experian Hitwise just released one of their frequent reports on search engine usage and 4, 5, 6, 7 and 8 or more word search strings increased up to 4% as compared...Read More »
It's Time to Turn Ad Slicks and Brochures into Landing Pages and Dealer Microsites.
Now we’re seeing studies showing even the smallest of businesses are using digital marketing tools at a greater percentage than traditional methods. Nothing here is really...Read More »
Internet-enabled TVs to Make a Big Difference in Local Advertising?
A recent report from iSuppli Corporation predicts an unbelievable growth in internet-enable televisions (IETVs) and other internet connected devices by 2013. The consumer electronics industry expects these new devices to...Read More »
Feature
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Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
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Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
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Here’s a Good Solution to Your Dealer Dis-Locator
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Here’s How to Connect Consumers to Dealers via Microsites
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Here’s Why It’s All About Moving to New Media
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