According to a new report from comScore almost 31 billion videos were viewed in November of 2009 and Google properties far outdistanced everyone.
Some other key points from the study are:
The takeaway for all brand managers is to get more video onto your site, your dealer sites and your dealer promotional pages as soon as you can.
Way back in 1996 we learned that consumers don’t compare your site to your competitors, they compare you to the entire internet. Well, if 84.8% of the entire internet audience viewed online video last month you can rest assured that consumers are expecting to see more lively presentations than what flat html pages are delivering.